Project
BATTERIJAKTEN
Category
Marketing
Year
2017
Media
Client
Håll Sverige Rent



Production company
Splay One
Markets
Sweden
About
Batterijakten 2017 was an interactive recycling initiative that engaged over 35,000 Swedish fourth-graders to collect a total of 126 tonnes of used batteries.
I co-created the campaign and visual direction across digital and print touchpoints, while executing custom image retouching to establish a bold, superhero-inspired look and feel.




